The CBS daytime show now has half the viewership of its ABC rival, or 1.5 million to The View's 3 million. "The View has been growing at a huge rate during the COVID lockdown, and The Talk is literally the lowest-rated show in the whole CBS lineup," a source tells Page Six. "At one point, The Talk and The View were only 30,000 viewers apart … Sharon Osbourne and Sheryl Underwood’s plan of getting rid of Marie Osmond was clearly a mistake in terms of ratings and number of viewers.” Page Six adds that "the CBS insider said the rotating host roster — which includes Amanda Kloots, Rumer Willis and Elaine Welteroth, who is stepping in to replace Eve — has not been delivering numbers, leaving producers and executives 'panicked and frustrated.'"
TOPICS: The Talk, CBS, The View, Daytime TV