The streamer is adapting the kind of livestream event typically shown on broadcast and cable television. "The Red Bull branded event on Sunday, April 24, will go live at 7 p.m. ET and will be on YouTube outside the U.S. It brings to streaming the phenomenon of live events — a tightrope walk across the Grand Canyon, brain surgery and more — designed over the past decade to compel audience tune-in in a time of seemingly limitless on-demand choice," according to Deadline. "During the plane swap, two members of the Red Bull plane swap will each solo pilot an aircraft, put them into a vertical nosedive, jump out and skydive into each other’s planes. The companies say the move, happening at 14,000 feet, has never before been attempted."
TOPICS: Hulu, Plane Swap, Reality TV