The “silver lining” of the sluggish start, says the Quibi founder, “is that it’s actually given us the opportunity to have almost a beta. … In nine weeks, we have actually now seen so many aspects of the content, about what is working for them, what is most appealing to them, where our weaknesses are. All of that is being retooled as we talk here right now. We’re leaning in twice as hard on things that are working the best and leaning away from the things that are not.” ALSO: Why Katzenberg's initial name of Omakase for Quibi was "infuriatingly worse."
TOPICS: Quibi, Jeffrey Katzenberg