Titled Reveal, the Scotts' magazine will be released quarterly starting in January. “Hundreds and hundreds of hours of discussion” went into choosing the magazine’s name, Jonathan Scott says of the creative process. “We felt Reveal just fully encompasses exactly what we were trying to convey: We want to show simple steps that reveal new ways to get the most out of life. And it happens to just be a clever little tie in to exactly what we’re known for.”
TOPICS: Property Brothers, Drew Scott, Jonathan Scott, Marketing