Sharing cable TV passwords “will soon become a $10 billion problem"

Bloomberg

The CEO of Charter Communications is leading an industrywide effort to crack down on password sharing. “It’s piracy,” adds Justin Connolly, executive vice president for affiliate sales and marketing for ESPN and other Disney networks. “It’s people consuming something they haven’t paid for. The more the practice is viewed with a shrug, the more it creates a dynamic where people believe it’s acceptable. And it’s not.”