In the aftermath of the After the Final Rose special, "it was hard not to notice how invested the special seemed in protecting (Rachael) Kirkconnell—and how uninterested it seemed in protecting the Bachelor himself," says Laura Bradley of the first Black Bachelor. James’ selection as Bachelor, she adds, "was meant to indicate a step forward for a franchise that has historically (and repeatedly) fumbled on race. But as his season unfolded, viewers quickly noticed how little time we spent learning about James and many of his contestants; an outsized amount of time went, instead, to infighting largely between and instigated by white contestants. The show exploited James’ strained relationship with his father for drama without considering the effect that such a stereotypical portrayal of a Black man with an absentee father could have, absent any context about their specific history. And rather than address Kirkconnell’s disturbing social media history in real time, The Bachelor’s network and producers opted instead to do what they always do, when they can: Avoid commenting in the hopes of currying more interest (and better ratings) in the finale." Like James, Lindsay had to contend with a suitor who also had a racist social media history. If the Bachelor franchise has shown us anything, it’s that they don’t know how to protect people of color. They only know how to exploit them," Lindsay said of James' season The Ringer's Bachelor Party podcast. Bradley adds: "Rather than illuminate to Lindsay what was going on, producers did what they normally do about contestant in-fighting—which is to say, nothing. In forcing Lindsay to navigate the conflict without all of the information about (Lee) Garrett’s behavior, however, the show was putting its Black lead in a uniquely compromising position. Beyond the unfairness, it was dangerous." Bradley adds that The Bachelor franchise needs a reckoning when it comes to race. "Alongside these vital diversity efforts, perhaps, should also come a broader discussion about what this franchise is and how it operates—how it builds its narrative out of people’s lives and frames them for public consumption, and how it determines what is 'on' and 'off' limits," says Bradley. "How its audience follows white contestants at higher rates than contestants of color on social media. How sexist and racist bullying have become rampant within Bachelor Nation’s online circles. In other words: Perhaps it’s time for all of us to reconsider where the show’s ethical boundaries, and our own as viewers, should fall."
ALSO:
TOPICS: Matt James, ABC, The Bachelor, Michelle Young, Rachael Kirkconnell, Rachel Lindsay, Reality TV