Why are NBC's Sunday Night Football themes always so awful?

Deadspin

"Sunday Night Football has been on for over a decade," says Drew Magary. "And despite its standing as the League’s foremost primetime showcase, and even though NBC has a small army of production geniuses on hand to make sure the broadcast runs seamlessly (and it often does), it’s amusing that they have cycled through so many different versions of an intro song and ALL of them have sucked a**. They started with Pink covering Joan Jett. Pink is the Spencer’s Gifts of pop music and I hate her songs with a righteous fury. Then they moved onto Faith Hill covering the same song. Then they recruited Carrie Underwood ... OOOOHHHHHHH SUNDAAAAYYY NIIIIGHT. Every iteration of the song has been worse than the last, and the whole segment seems specifically designed to be a softcore video for Kid Rock Cruise passengers who haven’t discovered internet porn yet. I fast forward or mute the opening number every week because it literally makes me uncomfortable to watch."