Nowadays, late-night hosts like Jimmy Fallon, Samantha Bee, Jimmy Kimmel and James Corden design their shows with an eye towards going viral on YouTube. "The new-media takeover of late night is complete," says Bethy Squires. "YouTuber Lilly Singh is taking over Carson Daly’s 1:30 a.m. spot, and Jimmy Fallon is recording entire Tonight Show episodes on a phone. (Specifically a Samsung Galaxy, in stores now!) Ever since the first SNL Digital Short, late night has been getting a second life online. But like some terrible cyberpunk movie, the online second life is becoming more important than the broadcasted first life. Entire chunks of late night are digital-exclusive today, and late-night hosts live and die by their branding and ability to surf internet trends."
TOPICS: Late Night, YouTube, Full Frontal with Samantha Bee, Jimmy Kimmel Live!, The Late Late Show with James Corden, A Little Late with Lilly Singh, The Tonight Show Starring Jimmy Fallon